Are you looking to optimize your website to make it more SEO-friendly? Have you been putting in a tremendous amount of time to figure out how to rank your website online? If these are questions you’re asking yourself, you’ve certainly come to the right place. When it comes to ranking your website, there are many rules you must follow to be compliant with Google’s standards. Although Google has many ranking factors (255 and counting), here are our 5 best SEO rules one must follow for your website to rank really well.
Build An SEO-Friendly Designed Website
Before you begin to market your website, it is paramount that you create a website that’s SEO-friendly and provides an awesome user experience for your customers. This is part of a process called Technical SEO where we’re implementing advanced tools and procedures before any attempt of content creation takes place. If this step is ignored, you can prevent your website in receiving quality traffic. In addition to Technical SEO, using a WordPress platform can certainly be advantageous compared to using outdated CMS (Content Management System) platforms or custom coded templates.
Install An SSL Certificate For Your Website’s Security
Gone are the days where you can launch a website without any security measures and still rank on Google. As technology evolves and hackers abound, Google will do its best to protect users from any malicious attacks whenever they’re visiting a website. To help your website become protected and follow Google’s SEO rules, you will need to install an SSL Certificate to secure your user’s data as well as your own. This can be down by installing a free version of SSL or by paying for a 1 or 2-year renewal subscription which can really help your site become more secured if your website contains very sensitive data.
Optimize Your Website’s Page Speed For Desktop And Mobile Devices
Google has made it its mission to give users on their platform the best experience possible. Having fast page speed for your website is part of that mission. As part of Google’s 255 algorithmic checkpoints, websites that have page speeds clocking in at 2 seconds or less can help rank high in the search results. By having a fast website on desktop and mobile devices, your users will continue to keep looking for more information that your website has in store, which will, essentially, keep them on your website for a long duration of time. In case you didn’t know, fast websites can actually lead to more traffic as well as generating more conversions.
Implement On-Page SEO Optimization
As we’ve mentioned in one of our previous posts, on-page SEO optimization refers to all measures that can be taken directly within the search rankings of your website to improve your position. These measures consist of using relevant title tags, keywords, and meta descriptions pertain to your blog posts and main pages as week as making sure your website loads as fast as possible.
Writing SEO-Friendly Blog Post and Pages
When it comes to writing your pages and blog posts for SEO, you always want to make sure that your content is structured correctly. The simple way to structure your content is to come up with an engaging headline that uses your main keyword, using proper size headings(e.g. Headings H1-H6), and breaking up the content in small chunks for easy readability. Also, you want to add internal and outbound links to your blog post and pages so when you give Google permission to crawl and index your site, their algorithms can understand what your content is all about and present it to your potential customers when they search for keywords that relevant to your business.
Now that you understand the 5 best rules you need to follow for your website, it is time to choose a high-class SEO service to optimize and improve your website’s ranking. If you are looking for a reputable SEO Company in Melbourne FL to improve your website’s ranking, please don’t hesitate to contact The AD Leaf Marketing Firm at 321-255-0900. We’d love to help you.