Ok, you’re running a new or established small business in your city or region, and you’re wondering how to promote your business. Well, you’re not alone as many home service business owners often struggle with this question. There are the obvious choices out there that are commonly known: Google Ads, Search Engine Optimization, Facebook Ads & Marketplace, and other prominent platforms.
But there is another option that’s geared toward local small businesses, and that’s Google Guaranteed. What is Google Guaranteed, and how does this help my business? Google launched this platform targeted for small business advertising for local based businesses in 2018, and it has gained a lot of traction as well as attention in the few short years it’s been available. It basically means that Google guarantees the service you work with is a valid business with a good reputation.
So, if you’re running a local based home service business and want to know how to promote your business, it’s time to talk about Google Guaranteed for your small business advertising needs because it could be the best way of advertising your business.
How Does This Help Me in Local Business Advertising?
As we mentioned, the Google Guaranteed program helps to spotlight home service providers that are certified by Google and places an eye catching and visible Green checkmark badge with your ad at the top of search page results.
This is designed to let potential customers know that Google backs your business and that if a client is not satisfied with the service, they can be reimbursed up to a max dollar amount established by Google.
Is There an Application Process?
Yes, the process is simple. Google will verify your:
- Background Checks (no cost to you)
- Business License
- Insurance
- Online Reviews
Google Guaranteed helps people have more confidence in your business and know that Google has already pre-screened your business already.
Benefits of Google Guaranteed
- You can target customers who are searching for local based services
- You can target customers who are ready to make a purchase
- You can target customers who need an immediate service
The Google Guaranteed badge signifies that your company has passed a high standard of responsibility and integrity from Google and that you are a legitimate business offering quality services to customers.
Is Google Guaranteed Worth It?
Yes, it is. Since it’s launch, it’s becoming more prominent in Google’s platform of services with it being geared toward helping local based home service businesses. One of the big differences compared to Google Ads is that you are paying per lead, and not per click. This is why Google places Google Guaranteed ads above even the paid ads. They’re putting a huge emphasis on generating direct leads coming straight to you, so you only pay for leads that contact you.
You can then respond directly to a potential customer’s inquiry and help build a relationship with them that can lead to a sale. Google is continuing to add more home service industries to the list of eligible businesses that can be Google Guaranteed.
Learn More About How to Promote Your Business
If you are looking to take advantage of this great Google platform and generate direct leads, then we need to talk about Google Guaranteed. We are Google Guaranteed specialists and can help your business grow through the power of Local Services Ads. Our experienced and dedicated team can get you started today, contact us at (321) 255-0900 or send an email to info@theadleaf.com.
