The Future Is Now. Video Games Are Big Business So Let’s Teach You How To Stand Out From The Competition.
The video game industry and its related markets have become mainstream with top E-Sports athletes and influencers like Ninja and NOtail making millions but they aren’t the only ones making money as many others are making money off of their passion.
However, the competition is growing and many are trying to reach the top of the leaderboard so they can become the next star. So this task is becoming more and more difficult as the talent pool is getting larger but many will not breakthrough. This is not due to a lack of talent or personality but because of a lack of marketing knowledge. This comprehension can separate you from the pack and could help you distinguish yourself much quicker than the average aspiring influencer.
The AD Leaf ® can help you either by providing you educational material that allows you to go at it with the knowledge necessary to potentially succeed. But if you are looking for a more hands-off approach, we are offering full-service E-Sports Marketing services in Phoenix AZ that can help you achieve your dreams.
Learning The Tricks
Tips and tricks are a huge part of video game culture and this is also true in E-Sports Marketing in Phoenix AZ. At The AD Leaf ®, we can give you those tips in our Keys to Marketing Success series. In the series, we provide you with strategies that should allow you to grow your followings on platforms like:
Beyond The Education
Growing your platform is key and have the knowledge to do it yourself is important. However, not everyone has the time or wants to learn how to do it themselves. This is where we come in as The AD Leaf ® can provide a full-service suite of marketing tools that can help you from inception to breaking through the barrier and beyond. Included in, but not limited to, these services are:
- Brand Development
- Social Media Marketing
- Content E-Sports Marketing in Phoenix AZ
- Website Development
- Web Hosting
- Graphic Design
- Video Production
- Marketplace Management
As we all know, content is important. While viral content is the goal, consistent content is king. Since you can’t rely on that viral breakthrough happening right away a consistent schedule is important to build an audience that ultimately leads to that viral moment. We can help curate a schedule that not only works for you but will optimize your ability to appeal to your specific audience and their wants at a rate that fits their consumption patterns.
For more information check out our Content Marketing page!
Thumbnails and quality production make the video. A great thumbnail with an interesting title is the important first impression that draws people in to initially view your content since most people are more likely to watch a video with a catchy title or interesting screenshot. But they will not stay if the video does not live up to the first impression. This is where a well-produced video keeps that attention and interest that will keep them consuming your content. We can take on the design and production of these videos so you only have to worry about gaming and providing the raw content.
For more information check out our Graphic Design and Video Production pages!
Sifting Through Social Media
Social media platforms are constantly changing and knowing how to stay on the cutting edge is important. The growth of platforms like Facebook or Tik Tok was impressive and they changed the social media landscape of their respective times. However, each app has its own guidelines that make influencers spend time learning how to maximize performance on each of those platforms. Did you know that various video lengths do better or worse depending on their host platform? We can help optimize your social media strategy with correct targeting principles and the best practices for each platform.
For more information check out our Social Media Marketing page!
Streaming To The Masses
Streaming is big. This industry has consistently grown over the better part of the past decade. Be it Netflix or Hulu, people are getting more comfortable with cutting the cord and using those services as their main source of entertainment. However, in the gaming world, Twitch is the gold standard as month over month, it has millions of streamers and millions more viewing those streams.
This growing giant along with other platforms provides access to you and your content on a level previously thought impossible. But now that it exists, how do you get them to join your stream? What strategies work best? How fast should I expect to grow?
Well first off, you could encourage your social media followers to watch. But once they are watching, providing value to the community that they can not receive elsewhere. In the end, it’s all about making it about the viewers and what they want to see.
Branding, Branding, Branding
Everything mentioned above comes down to two things, branding and brand development. These two ideas are something that a lot of people and businesses talk about but not many truly understand. Your brand is what makes or breaks you because it is your public identity. So take care of your brand development and let The AD Leaf ® help guide you in the right direction.
For more information check out our Branding & Brand Development page!
You Have Made It… Now What?
So you’ve developed your brand to the point where you have a loyal following and have the ability to monetize or other brands are looking to partner with you. What do you do now? What is the right partnership? How do you work these ads into your streams and other content?
These questions and others like it are tough but they are necessary because the wrong partnership or bad presentation can risk all the progress you have made. Having support in making those decisions is important and The AD Leaf ® wants to help you.
Let’s team up!
We know you want to focus on producing content and doing what you’re passionate about while sharing it with the rest of the world. Let us help you learn how to do that or if you just want to do what you truly love and do not want to worry about the rest give us a call at 321-255-0900 or email us at firstname.lastname@example.org.